Ten year NFL veteran set to tackle Shark Tank

ATLANTA — NFL veteran turned entrepreneur, Bryan Scott, will pitch his new venture, NOENE® USA, to Mark Cuban and company on Shark Tank Friday, April 24, at 8 p.m. EDT on ABC. NOENE® are high-tech insoles for both sneakers and shoes, that help protect your body from injury.

For 10 years, Bryan Scott faced the toughest competitors on the NFL field; now he will be the rookie in a room full of sharks. The PennState University graduate played professionally for the Atlanta Falcons, the New Orleans Saints and the Buffalo Bills before retiring last year. As the 2012 Buffalo Bills Walter Payton Man of the Year Award recipient, Bryan spent his entire career working to make a difference in the lives of others. Now, his company NOENE® USA, offers a revolutionary product that does just that.

On Friday’s episode of Shark Tank, Scott will use his passion for improving others’ lives by introducing NOENE® high-tech shoe “under-soles,” which can be worn with almost any sneaker or shoe. The insoles absorb and disperse shockwaves to protect athletes, like Scott, and others while doing what they love.

“I am so excited to share this product with the sharks and bring it to the states,” says Scott. “It’s the thinnest and lightest insole with incredible benefits. As soon as I saw the material, I understood that every sneaker and shoe needs NOENE®.”

So what makes these insoles so great? NOENE® Invisible under-soles:

  • Absorb and disperse 98% of shockwaves generated when we walk, run or jump

  • Are Thinner Than a Dime® (only 1 mm thick), lightweight, and durable

  • Are “under-soles,” so you can wear them underneath your original insoles or orthotics

“These are game-changers, and after years of physical activity I can say that NOENE® could benefit millions of lives,” says Scott. “I wear them everyday in all my sneakers and shoes, so I can attest to the validity and authenticity of the product. The goal is a better quality of life.”

Business tycoon Mark Cuban, one of the shark tank investors that Scott will be facing, also sees passion as the key to entrepreneurship. “It comes down to finding something you love to do and then just trying to be great at it,” he said.

Bryan Scott has found what he loves to do. Will the sharks think NOENE® insoles are worthy of investing? Visit www.noeneusa.com to purchase or enter to win a free pair of NOENE® insoles and tune in to ABC’s Shark Tank on Friday, April 24, at 8 p.m. EDT to see if Scott’s NOENE® USA sinks or swims.